{"id":5954,"date":"2018-12-09T19:11:37","date_gmt":"2018-12-09T19:11:37","guid":{"rendered":"https:\/\/blog.bhlsports.com\/?p=4615"},"modified":"2022-07-30T17:55:32","modified_gmt":"2022-07-30T12:25:32","slug":"product-photography-importance-e-commerce-website","status":"publish","type":"post","link":"https:\/\/bahlolintl.com\/es\/producto-fotografia-importancia-comercio-e-sitio-web\/","title":{"rendered":"Por qu\u00e9 la fotograf\u00eda de producto es importante para el comercio electr\u00f3nico"},"content":{"rendered":"<h2 class=\"wp-block-heading\" id=\"h-the-importance-of-product-photography-for-e-commerce\"><strong>La importancia de la fotograf\u00eda de producto para el comercio electr\u00f3nico<\/strong><strong><\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Hasta ahora hemos hablado sobre todo de las im\u00e1genes que realmente captan la atenci\u00f3n del cliente potencial.&nbsp;<a href=\"11 Why Does Every Clothing Brand Need Professional Photography.docx\">all\u00ed<\/a>. Una vez que un cliente potencial accede a su sitio web, debe dirigirlo hacia el producto que desea y, cuando llegue al producto, debe asegurarse de que le gusta lo que ve.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full wp-duotone-rgb515151-ccc-1\"><img fetchpriority=\"high\" decoding=\"async\" width=\"869\" height=\"562\" src=\"https:\/\/bahlolintl.com\/wp-content\/uploads\/2022\/07\/product-photography.jpg\" alt=\"\" class=\"wp-image-19715\" title=\"\" srcset=\"https:\/\/bahlolintl.com\/wp-content\/uploads\/2022\/07\/product-photography.jpg 869w, https:\/\/bahlolintl.com\/wp-content\/uploads\/2022\/07\/product-photography-300x194.jpg 300w, https:\/\/bahlolintl.com\/wp-content\/uploads\/2022\/07\/product-photography-768x497.jpg 768w\" sizes=\"(max-width: 869px) 100vw, 869px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-what-is-the-importance-of-the-product-pages\"><strong>\u00bfQu\u00e9 es el I<\/strong><strong>mportancia de las p\u00e1ginas de productos<\/strong><strong><\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">No hay que subestimar la importancia de las p\u00e1ginas de productos de su sitio web de comercio electr\u00f3nico. Despu\u00e9s de todo, \u00bfqu\u00e9 sentido tiene dedicar todo ese esfuerzo a dirigir a alguien hacia su sitio web, hacer que llegue a sus productos y luego no poder ver todo lo que necesita para empujarle a realizar la compra?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">No es ning\u00fan secreto que la fotograf\u00eda es lo que m\u00e1s influye en un cliente a la hora de comprar por Internet, por lo que aqu\u00ed hablaremos de algunas de las im\u00e1genes clave que deber\u00eda incluir en su sitio web.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-first\"><strong>En primer lugar<\/strong><strong><\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Necesitar\u00e1 una buena fotograf\u00eda general del producto desde el mejor \u00e1ngulo. Si vende camisas, por ejemplo, el cliente querr\u00e1 ver la parte delantera, pero esto es realmente lo m\u00ednimo que se puede hacer. Debe mostrar tantas im\u00e1genes y \u00e1ngulos como pueda.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-second\"><strong>Segundo<\/strong><strong><\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Tenga en cuenta el resto de cosas que un cliente podr\u00eda querer ver y cree fant\u00e1sticas fotos de detalle que acompa\u00f1en a las fotos principales. La confecci\u00f3n de alta calidad de la que est\u00e1 realmente satisfecho y la etiqueta del cuello en la que pas\u00f3 horas trabajando antes de decidir el dise\u00f1o final son ejemplos perfectos de cosas que puede mostrar en las p\u00e1ginas de sus productos. Mejor a\u00fan, disponga de una zona con zoom que permita al cliente examinar el tejido y la calidad del bordado o la impresi\u00f3n o cualquier cosa en la que haya insistido para que sea de la m\u00e1xima calidad posible.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Como ya se ha dicho, lo \u00faltimo que se quiere es una devoluci\u00f3n por una sorpresa desagradable en el dise\u00f1o que el cliente no pudo ver antes de comprar.<\/p>\n\n\n\n<p class=\"has-text-align-right wp-block-paragraph\"><strong>Editado:<\/strong>&nbsp;Fuente: @Howthorninc\n\n<\/p>","protected":false},"excerpt":{"rendered":"<p>The Importance of Product Photography for E-Commerce Up until this point, we have mainly been talking about the images that really grab the attention of your prospective customer&nbsp;there. Once a potential customer gets your website, you need to direct them towards a product they want and when they get to the products, you need to 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