{"id":5946,"date":"2018-12-04T11:45:56","date_gmt":"2018-12-04T11:45:56","guid":{"rendered":"https:\/\/blog.bhlsports.com\/?p=4532"},"modified":"2022-07-30T16:12:02","modified_gmt":"2022-07-30T10:42:02","slug":"social-media-marketing-business-engagments","status":"publish","type":"post","link":"https:\/\/bahlolintl.com\/cn\/social-media-marketing-business-engagments\/","title":{"rendered":"\u793e\u4ea4\u5a92\u4f53\u8425\u9500\u4e3a\u4f55\u5bf9\u4f01\u4e1a\u5f88\u91cd\u8981"},"content":{"rendered":"<h2 class=\"wp-block-heading\" id=\"h-the-importance-of-social-media-in-business\"><strong>The Importance of Social Media in Business<\/strong><strong><\/strong><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-why-social-media-is-important-for-business\"><strong>Why social media is important for Business?<\/strong><strong><\/strong><\/h3>\n\n\n\n<p>Social media is one of the most important prospects&nbsp;of <a href=\"https:\/\/en.wikipedia.org\/wiki\/Digital_marketing\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"Social media is one of the most important prospects&nbsp;of digital marketing, providing you a cost-effective (sometimes free) means to reach millions of targeted customers worldwide. No matter what you sell and who&nbsp;to&nbsp;sell it, using social media as a marketing tool could&nbsp;help you to grow your business. (opens in a new tab)\">\u6570\u5b57\u8425\u9500<\/a>, providing you a cost-effective (sometimes free) means to reach millions of targeted customers worldwide. No matter what you sell and who&nbsp;to&nbsp;sell it, using social media as a marketing tool could&nbsp;help you to grow your business.<\/p>\n\n\n\n<p>Whatever,&nbsp;your market&nbsp;or audience, a substantial portion of your customers and leads are found on social media. Having&nbsp;the&nbsp;access to all those customers helps you&nbsp;to&nbsp;boost the traffic, which is particularly important for a <a href=\"https:\/\/blog.bhlsports.com\/brand-starting-complete-guide-steps\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"Whatever,&nbsp;your market&nbsp;or audience, a substantial portion of your customers and leads are found on social media. Having&nbsp;the&nbsp;access to all those customers helps you&nbsp;to&nbsp;boost the traffic, which is particularly important for a new brand. (opens in a new tab)\">new brand<\/a>.<\/p>\n\n\n\n<p>Now&nbsp;the Social media is the number one driver of referral traffic to websites, and a valuable tool which gives you the ability to target the posts to the relevant potential customers. Implementing a social media strategy will greatly increase your brand recognizable, since you will be engaging with&nbsp;broader audience of the consumers.<\/p>\n\n\n\n<p>With one single click, your post is shown to the&nbsp;multitude of targeted potential customers.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-top-six-social-media-platforms\"><strong>Top Six Social Media Platforms<\/strong><strong><\/strong><\/h3>\n\n\n\n<p>As a starting point, brands should look to register their company with each major social&nbsp;media&nbsp;network:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><a href=\"http:\/\/www.facebook.com\/\" target=\"_blank\" rel=\"noopener\">Facebook<\/a><\/li><li><a href=\"http:\/\/www.twitter.com\/\" target=\"_blank\" rel=\"noopener\">\u63a8\u7279<\/a><\/li><li><a href=\"http:\/\/www.instagram.com\/\" target=\"_blank\" rel=\"noopener\">Instagram<\/a><\/li><li>Google +<\/li><li><a href=\"http:\/\/www.pinterest.com\/\" target=\"_blank\" rel=\"noopener\">\u54c1\u8da3\u7f51<\/a><\/li><li><a href=\"http:\/\/www.youtube.com\/\" target=\"_blank\" rel=\"noopener\">YouTube<\/a>&nbsp;(If you plan to do video content)<\/li><\/ul>\n\n\n\n<p>Initially, it&nbsp;is vital to try to gain as much of a following as possible via word of mouth and invitations to share&nbsp;or like your page. Each post that is shared will be introduced to new network of individuals, which can&nbsp;lead them to become&nbsp;the&nbsp;potential customers.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-why-customer-loyalty-matters\"><strong>Why Customer Loyalty Matters?<\/strong><strong><\/strong><\/h3>\n\n\n\n<p>With the old notion of \u201cword of mouth\u201d have&nbsp;moved online to social media, you have a huge platform at your disposal where&nbsp;you can leverage to help increase your customer base.<\/p>\n\n\n\n<p>Customer and prospects rely on reviews and interactions of their peers to determine the quality of the brand. If you want your social media marketing be effective, you need active, engaged, and loyal followers.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-resistance-to-competition\"><strong>Resistance to competition<\/strong><strong><\/strong><\/h3>\n\n\n\n<p>Rival brands working in&nbsp;same space as you have far less chance of winning over one of your loyal customers than they would a new customer with no brand preference.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-builds-credibility\"><strong>Builds credibility<\/strong><strong><\/strong><\/h4>\n\n\n\n<p>An engaged, active following helps you&nbsp;to reinforce as a trusted brand, giving the appearance that your products are in demand.<\/p>\n\n\n\n<p>Loyal customers spread the word about your business<\/p>\n\n\n\n<p>As they&nbsp;are essentially ambassadors of your brand, your loyal customers will be able to help to raise awareness, acting as walking billboards for your brand.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-repeat-orders\"><strong>Repeat orders<\/strong><strong><\/strong><\/h4>\n\n\n\n<p>Loyal customers are those who continue to order your brand, keeping your cash flow healthy and allowing to keep you developing. It&nbsp;is easier to get a repeat order from an existing customer than it is to get a new customer.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-less-price-sensitivity\"><strong>Less price sensitivity<\/strong><strong><\/strong><\/h4>\n\n\n\n<p>If your price have to raise for any reason, loyal customers are likely to overlook this and continue to order from your brand.<\/p>\n\n\n\n<p class=\"has-text-align-right\"><strong>\u5df2\u7f16\u8f91\uff1a<\/strong>&nbsp;\u6765\u6e90\uff1a@Howthorninc<\/p>\n\n\n\n<figure class=\"wp-block-image size-large wp-duotone-rgb484848-ccc-1\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"538\" src=\"https:\/\/bahlolintl.com\/wp-content\/uploads\/2022\/07\/social-media-marketing-1024x538.jpg\" alt=\"\" class=\"wp-image-19668\" title=\"\" srcset=\"https:\/\/bahlolintl.com\/wp-content\/uploads\/2022\/07\/social-media-marketing-1024x538.jpg 1024w, https:\/\/bahlolintl.com\/wp-content\/uploads\/2022\/07\/social-media-marketing-300x158.jpg 300w, https:\/\/bahlolintl.com\/wp-content\/uploads\/2022\/07\/social-media-marketing-768x403.jpg 768w, https:\/\/bahlolintl.com\/wp-content\/uploads\/2022\/07\/social-media-marketing.jpg 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>","protected":false},"excerpt":{"rendered":"<p>The Importance of Social Media in Business Why social media is important for Business? Social media is one of the most important prospects&nbsp;of digital marketing, providing you a cost-effective (sometimes free) means to reach millions of targeted customers worldwide. No matter what you sell and who&nbsp;to&nbsp;sell it, using social media as a marketing tool could&nbsp;help [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":19668,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"ocean_post_layout":"","ocean_both_sidebars_style":"","ocean_both_sidebars_content_width":0,"ocean_both_sidebars_sidebars_width":0,"ocean_sidebar":"0","ocean_second_sidebar":"0","ocean_disable_margins":"enable","ocean_add_body_class":"","ocean_shortcode_before_top_bar":"","ocean_shortcode_after_top_bar":"","ocean_shortcode_before_header":"","ocean_shortcode_after_header":"","ocean_has_shortcode":"","ocean_shortcode_after_title":"","ocean_shortcode_before_footer_widgets":"","ocean_shortcode_after_footer_widgets":"","ocean_shortcode_before_footer_bottom":"","ocean_shortcode_after_footer_bottom":"","ocean_display_top_bar":"default","ocean_display_header":"default","ocean_header_style":"","ocean_center_header_left_menu":"0","ocean_custom_header_template":"0","ocean_custom_logo":0,"ocean_custom_retina_logo":0,"ocean_custom_logo_max_width":0,"ocean_custom_logo_tablet_max_width":0,"ocean_custom_logo_mobile_max_width":0,"ocean_custom_logo_max_height":0,"ocean_custom_logo_tablet_max_height":0,"ocean_custom_logo_mobile_max_height":0,"ocean_header_custom_menu":"0","ocean_menu_typo_font_family":"0","ocean_menu_typo_font_subset":"","ocean_menu_typo_font_size":0,"ocean_menu_typo_font_size_tablet":0,"ocean_menu_typo_font_size_mobile":0,"ocean_menu_typo_font_size_unit":"px","ocean_menu_typo_font_weight":"","ocean_menu_typo_font_weight_tablet":"","ocean_menu_typo_font_weight_mobile":"","ocean_menu_typo_transform":"","ocean_menu_typo_transform_tablet":"","ocean_menu_typo_transform_mobile":"","ocean_menu_typo_line_height":0,"ocean_menu_typo_line_height_tablet":0,"ocean_menu_typo_line_height_mobile":0,"ocean_menu_typo_line_height_unit":"","ocean_menu_typo_spacing":0,"ocean_menu_typo_spacing_tablet":0,"ocean_menu_typo_spacing_mobile":0,"ocean_menu_typo_spacing_unit":"","ocean_menu_link_color":"","ocean_menu_link_color_hover":"","ocean_menu_link_color_active":"","ocean_menu_link_background":"","ocean_menu_link_hover_background":"","ocean_menu_link_active_background":"","ocean_menu_social_links_bg":"","ocean_menu_social_hover_links_bg":"","ocean_menu_social_links_color":"","ocean_menu_social_hover_links_color":"","ocean_disable_title":"default","ocean_disable_heading":"default","ocean_post_title":"","ocean_post_subheading":"","ocean_post_title_style":"","ocean_post_title_background_color":"","ocean_post_title_background":0,"ocean_post_title_bg_image_position":"","ocean_post_title_bg_image_attachment":"","ocean_post_title_bg_image_repeat":"","ocean_post_title_bg_image_size":"","ocean_post_title_height":0,"ocean_post_title_bg_overlay":0.5,"ocean_post_title_bg_overlay_color":"","ocean_disable_breadcrumbs":"default","ocean_breadcrumbs_color":"","ocean_breadcrumbs_separator_color":"","ocean_breadcrumbs_links_color":"","ocean_breadcrumbs_links_hover_color":"","ocean_display_footer_widgets":"default","ocean_display_footer_bottom":"default","ocean_custom_footer_template":"0","ocean_post_oembed":"","ocean_post_self_hosted_media":"","ocean_post_video_embed":"","ocean_link_format":"","ocean_link_format_target":"self","ocean_quote_format":"","ocean_quote_format_link":"post","ocean_gallery_link_images":"off","ocean_gallery_id":[],"footnotes":""},"categories":[30,37,38,34,39],"tags":[35,36,25,33,40,179],"class_list":["post-5946","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-beginners","category-digital-marketing","category-marketing","category-new-brand","category-social-media","tag-beginners","tag-brand","tag-business","tag-importance","tag-social-media","tag-social-media-marketing","entry","has-media"],"jetpack_featured_media_url":"https:\/\/bahlolintl.com\/wp-content\/uploads\/2022\/07\/social-media-marketing.jpg","_links":{"self":[{"href":"https:\/\/bahlolintl.com\/cn\/wp-json\/wp\/v2\/posts\/5946","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bahlolintl.com\/cn\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bahlolintl.com\/cn\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bahlolintl.com\/cn\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bahlolintl.com\/cn\/wp-json\/wp\/v2\/comments?post=5946"}],"version-history":[{"count":0,"href":"https:\/\/bahlolintl.com\/cn\/wp-json\/wp\/v2\/posts\/5946\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/bahlolintl.com\/cn\/wp-json\/wp\/v2\/media\/19668"}],"wp:attachment":[{"href":"https:\/\/bahlolintl.com\/cn\/wp-json\/wp\/v2\/media?parent=5946"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bahlolintl.com\/cn\/wp-json\/wp\/v2\/categories?post=5946"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bahlolintl.com\/cn\/wp-json\/wp\/v2\/tags?post=5946"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}